Name Awards Professional Commentary on Company Names, Product Brands and Business Names

What on earth is an Xsigo?

Oracle has been printing money as it continues to grow by acquiring other companies. And this week they did us all a big favor by acquiring Xsigo.

Now we don’t have to figure out how to pronounce, spell or explain this former sicko name… and it can fade off into the sunset fast… where it belongs.

One Thought on “What on earth is an Xsigo?

  1. Greg Marus on August 4, 2012 at 2:06 pm said:

    Re: ” figure out how to pronounce, spell or explain”. I agree that this is not a good name, but I think we can focus in more on where the problem lies. IMO, it’ not pronunciation: if I read it out loud, it would go “ecks-SIGH-go”, and I don’t think there are a lot of other candidates for pronunciation.
    The problem comes in the other direction, with spelling: every time I say “ecks-SIGH-go”, I also have to spell Xsigo, otherwise my auditor will likely have trouble spelling(and therefore, finding) the firm’s name.

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

Post Navigation